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Global Shipping & Trade
Asia

Asian Paints and Mahindra Logistics partner for transportation solutions

by Kalpana Pandey
February 7, 2025
in Asia, Logistics, News, Supply Chain
Reading Time: 2 mins read
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Mahindra Logistics Limited, one of India’s largest integrated logistics solutions providers, on Thursday announced its partnership with Asian Paints for integrated transportation solutions. Through this partnership Mahindra Logistics will deploy a network of integrated line haul transportation solutions for Asian Paints for short distances to improve their supply chain efficiency, availability and visibility. Asian Paints has been a leader in supply chain practices with cutting edge systems, technology, & innovation and this partnership will enable Asian Paints to leverage their scale of operations and further extend this capability in line haul logistics by integrating the new Pro-Trucking solutions from Mahindra Logistics.

Mahindra Logistics has recently introduced ‘Pro-Trucking’—a fleet of dedicated, premium, fuel-efficient fleet tailored for extensive Pan-India line haul movements for multi-site customer operations. This offering empowers businesses with enhanced strategic control over their transportation and distribution networks through improved Turn Around Times (TAT), committed fleet availability and high utilization. Mahindra Logistics additionally offers route management, end-to-end fleet visibility and integration with customer Transportation & Warehouse Management Systems. In line with Mahindra Logistics commitment to safety, this fleet is powered by BS6 Vehicles, Advanced Driver-Assistance Systems (ADAS) 360-degree monitoring and a host of security features including digital locking systems. Using company’s Emission Analytics Platform (eDeL-EAR), customers can track the carbon footprint of the fleet operations on a real time basis by consignments.

Commenting on the launch, Rampraveen Swaminathan, Managing Director & CEO, Mahindra Logistics Limited, said, “We are excited to further extend our current partnership with Asian Paints with the introduction of integrated line haul solutions, leveraging our ‘Pro-Trucking Offering. Pro-Trucking empowers our customers to have 100% on demand and dedicated availability of fleets, operating pan-India and integrated with their supply chain network. Our technology platform provides customers visualization of the fleet that can seamlessly integrate with their systems. Powered by a leading-edge fleet of BS6 vehicles, with advanced safety and security features, we will be able to help Asian Paints achieve significant operational efficiency”.

Commenting on the launch, Harish Lade, Senior Vice President – Supply Chain, Asian Paints Limited, said, “Building on a successful partnership in warehousing, we are thrilled to announce a new chapter in our collaboration with Mahindra Logistics. This strategic partnership aims to enhance cost efficiencies, drive innovation, and uphold high servicing standards, strengthening the bond between the two industry leaders. Both companies are committed to leveraging their combined expertise to deliver superior logistics solutions under the Pro-Trucking Offering.”

Tags: Asian PaintslogisticsMahindra
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