PepsiCo India has launched what is being described as a first-of-its-kind Electric Vehicle Green Corridor for FMCG linehaul freight in India, inaugurating a dedicated EV freight route on the Kosi-Pataudi corridor in partnership with Kalyani Powertrain Limited, a subsidiary of Bharat Forge Ltd.
The corridor operates eight 32-feet single-axle re-powered electric container trucks, enabling approximately 4.8 lakh electric kilometres annually on the route alone. The initiative is part of a wider package of green logistics measures announced by the company, which includes the conversion of more than 400 distributor-linked vehicles to electric three- and four-wheelers across various markets, and the deployment of over 80 CNG vehicles through logistics partners for urban distribution in the National Capital Region.
PepsiCo India CEO Jagrut Kotecha described the initiative as a reflection of the company’s broader PepsiCo Positive (pep+) sustainability agenda. He emphasised that the initiative is built on ‘ecosystem collaboration’ — bringing together partners across technology, logistics, infrastructure, and finance — rather than relying on any single company’s effort.
The Green Corridor was inaugurated in the presence of Laxmi Narayan Chaudhary, Cabinet Minister for Sugar Industry and Cane Development in the Government of Uttar Pradesh, lending the launch official backing and signalling state-level alignment with the central government’s electric mobility push.
For the Indian logistics sector, the significance of this initiative extends beyond one company’s supply chain. India’s FMCG distribution network is one of the largest and most complex in the world, touching hundreds of thousands of retailers across urban and rural markets. If the EV Green Corridor model proves commercially viable at scale — reducing costs, cutting emissions, and maintaining reliability — it could provide a template that logistics operators, retail giants, and e-commerce platforms adopt more broadly. The initiative arrives at a moment when India’s logistics decarbonisation conversation is shifting from aspiration to action.
